7 Ways to Generate New Leads

Learn about digital approaches you can take to make brand connections and generate new leads in 2022.

8 Ways to Boost Your Productivity

Start fresh in the new year with these tips to improve your productivity.

10 Tips for Healthy Work-Life Balance

Explore what work-life balance looks like in today's world and get tips to strike this fine balance in your daily life.

How Diversity Can Help Business

Diversity and inclusion are important values—and they can help businesses grow and achieve their goals.

Why is consumer confidence important?

While economists have assumed that business spending won’t increase past early 2020 levels until at least next year, the renewed consumer optimism should help drive business confidence.

Brad Doan on Unified Diversity

Brad's view on the importance of diversity and inclusion for the benefit of our world is inspirational.

Netflix Promo Store: How and Why

To counter the financial burden of this impact and rather than find ways to bolster subscriptions, Netflix is seeking to energize its brand with a completely new and uncharacteristic offering close to the promo industry.

Client Motivation in 2021

Customers today are driven by logic more than they ever have been. They are smart, tested, and cautious. So, the more logical the outcome, the higher the likelihood of doing business.

Customer Experience Is Still Customer Service

Exceptional customer experiences are nearly impossible to measure because they vary greatly. The most important consideration is an adaptation to the customer’s needs.

Continued Chinese Manufacturing Shifts

While Chinese tariffs decrease, the cost of doing business in China continues to rise leading to increased manufacturing demands in other areas of the world.