• Peerless_logo

    Explore 100's of new items from all 10 brands in 1 website

    Shop Now

  • Peerless_logo

    A Thoughtfully Designed Line in Modern Hues; Charcoal, Natural, Denim & Olive. Sustainably Manufactured & Verified by AWARE

    Shop Now

  • Leverage AIM's B2B Partnerships

    Save on services you already use when you take advantage of AIM partners. Make more revenue with less effort!

    Learn More

  • EARN CASH BACK!

    Get rewarded for managing orders seamlessly—from product search to invoice—on AIM's Tech Suite Platform.

    Learn More

  • Try AIM Art Services for Free

    Try AIM Art Services for Free

    We’re offering one FREE vector conversion or embroidery digitization to first-time users! Just reach out to sales@aimsmarterllc.com and we’ll send you a unique coupon code so you can try before you buy.

    LEARN MORE

  • Amplify Your Marketing

    With Professionally Designed and Ready-To-Use Marketing Assets

    Learn More

  • Member Referral Program

    Earn your choice of 100 artwork service credits or a free month’s membership* when you refer a new member to AIM! Contact Lisa LeMond to refer a new member today! Lisa.LeMond@aimsmarterllc.com

    *You will receive the free month or art credits after your referral joins AIM and reaches 90 days of active membership.

  • Idea Books

    Take advantage of our free, themed, end-user facing e-books. These can encourage sales and share new and trending product ideas with your clients.

    Learn More

  • AIM™
    Higher
    Further
    Smarter

    Learn More

  • Any need.
    Any scale.

    AIM’s Premier, Full-Business Services

    Learn More

Who is AIM?

AIM Smarter, LLC. is one of the largest and fastest-growing promotional product distributor networks, supporting over 2,500 member and affiliate companies across the U.S., UK, and Canada. Since launching in 2006, AIM has expanded significantly, bringing together a community of experienced and qualified distributors and achieving combined sales of over $2 billion and climbing.

With a focus on innovation, collaboration, and community, AIM offers industry-leading technology tools, business services, and exclusive member benefits. These include advanced order management systems, a robust product sourcing platform, branded company stores, marketing support, creative services, and preferred supplier partnerships.

AIM continues to grow as a leading force in the promotional products industry, helping members work smarter and thrive in a competitive marketplace.

Learn More

1st

In-Class Promotional Industry Targeted SaaS Tools

2,200+

Distributor Members

200+

Years of Industry Experience at the C-Suite Level

$2 Billion

Total Aggregate Sales
Across the US Market

What Our Members Say

Read More

Take Your Business To The Next Level

Exclusive Order Management Technology

AIM’s industry-leading order management platform engineered for efficiency so you can devote more time to sales and customer relationships, plus earn cash-back incentives

Deep Shipping Discounts

Save up to 50% on shipping! Members reduce operational costs and improve their bottom line

Competitive Artwork Services

Fast, affordable, and professional artwork solutions to share high quality visuals with clients and suppliers

VIP Incentive Program

Preferred pricing, exclusive deals, and member-only offers to keep you competitive.

Automated Marketing Program

Monthly email, social media, video, instant site, and web banner marketing professionally written, designed, and deployed on your behalf

Full-Business Financing

Available through the ACS Affiliate Services program. Learn more.

Learn More

Schedule Your Free Consultation

Interested in learning more about all that AIM offers? Enter the information below and one of our team members will reach out to you shortly. We look forward to helping you AIM Higher. Further. Smarter.™

Schedule Today

ACS Affiliate Services
Powered By AIM Smarter™

Full Business Financing

Keep your business strong and drive growth with full business financing from ACS Affiliate Services. ACS's comprehensive financing services give you the freedom to take on any order of any size. Be ready for every opportunity that comes your way. Learn more to see how full financing can benefit you and secure your business’s future!

Learn More

Our Mission

AIM Smarter® builds and provides the best tools in the promotional products industry and accelerates business success at every level.

The results speak volumes. AIM is the largest organization of experienced and qualified promotional product distributors in the industry, with sales volume over $2 billion and climbing.

We've built out a universe of tools; creative services, technology products including company stores and a product sourcing platform, premier events and networking opportunities. All built to sustain and grow our distributor members and VIP suppliers, fostering unmatched relations backed by integrity, innovation, and social conscience. We work tirelessly to enhance the lives of business owners by delivering premier business solutions – always reliable and never careless.

 

AIM
Higher. Further. Smarter.™

Our History

AIM was born in 2006 from a conversation among a group of distributors. They discussed the need in the promotional product industry for an organization unlike anything that had been created before. They imagined a group that united experienced, promotional product distributors for benefits with top suppliers – in other words, to help level the playing field for distributors who were looking for better customer service, reciprocal loyalty when using the same suppliers over and over, and for help with a number of other shared challenges.

This level of partnership and solidarity was uncharted territory in our industry, but the discussion inspired distributor and AIM founder Jamie Coggeshall to step up to the challenge. At its start, AIM became a group of about 100 distributors located primarily in the northeast. Gaining members via word-of-mouth, the young organization grew steadily. Finally, in 2013, AIM was marketed throughout the industry for the first time. Today, AIM is proud to have a membership of over 2,200 distributors.

Read More

Meet The Team

  • Nichole Stella

    Chief Executive Officer

  • Jamie Coggeshall

    Founder

  • Graham Feltham

    Chief Financial Officer

  • Marie Miller

    Executive VP of Operations & Organizational Development

  • Cathy Cummings

    Executive VP of Supplier Relations

  • Lisa LeMond

    Head of Global Sales

  • Angela Taylor

    VP of Customer Engagement and Digital Solutions

  • Megan Beisser

    Global Head of Marketing

Business Development / Technology

  • Mary Skeen

    National Accounts and Business Development Manager

  • Marie Wdzieczkowski

    Products Specialist

  • Alexis Nocito

    Customer Success Supervisor

  • Pauline Wilson

    Customer Success Specialist

  • Zack Merritt

    Customer Success Specialist

  • Rachel Wdzieczkowski

    Customer Success Specialist

    Schedule a Meeting

Marketing & Agency

  • Alison Beletz

    Director of Marketing

  • Erin Kacerovskis

    Marketing Project Coordinator

  • Kelly Flynn

    Senior Marketing Account Manager

  • Dennis McThompson

    Art Director

  • Meghan Hricack

    Graphic Designer

Supplier Relations

  • Kara Main

    Senior Director of Supplier Relations & Merchandising

  • Lisa Gurevitz

    Senior Supplier Relations Specialist

  • Carey Meddles

    Supplier Relations & Events Project Manager

  • Rachel Kilgore

    Supplier Relations Strategic Programs Specialist

Finance

  • Amy Sharin

    Accounts Receivable/Collections Specialist

  • Jayme Ulbin

    Senior Accounting Manager

Administration

Kristine Dolce

Human Resources / Organization Manager

Join Our Team

Our team is expanding. Interested in growing with us? View our current job listings and apply today!

Current Openings

Profit More
With AIM

Comprehensive & Simple Benefits For Your Business

Take Your Business To The Next Level

AIM’s mission is to support your personal vision for your distributorship. Unlike other groups or networks, you keep control of your business and still benefit from our comprehensive suite of first-class tools, services, and member benefits. We offer the freedom to choose only what you need, so you never pay for anything you don’t use.

AIM’s Competitive Edge: What You Get

Member Benefits & Additional Service Options

Exclusive Order Management Technology

AIM’s industry-leading order management platform engineered for efficiency so you can devote more time to sales and customer relationships, plus earn cash-back incentives

Websites and Company Stores

Our expert web designers will help build your websites and company stores, enhancing your online presence and brand representation to drive sales and foster business growth

Competitive Artwork Services

Fast, affordable, and professional artwork solutions to share high quality visuals with clients and suppliers

Top Pricing from Top Suppliers

Preferred pricing, exclusive deals, and member-only offers to keep you competitive

Deep Shipping Discounts

Save up to 50% on shipping! Members reduce operational costs and improve their bottom line

Automated Marketing Program

Monthly email, social media, video, instant site, and web banner marketing professionally written, designed, and deployed on your behalf

Exclusive Networking Opportunities

Member-only retreats that foster one-on-one connection between industry leaders, supplier partners, and peers

Support and Community

Join a supportive community of your peers and our staff of industry veterans, including a USA-based service team to help with tech and art support and answer questions about our offerings

Supplier Relations Department

A dedicated team that enhances our members’ value by negotiating the best deals and offering specialized programs and solutions to drive sales and grow business

Exclusive Webinars

Weekly webinars cohosted by our supplier partners featuring new products, sales tips, and industry insights, along with professional development sessions

Digital Catalogs

Brandable monthly catalog links you can share with your clients featuring fresh products, trends, and themes

Business Service Partners

Exclusive discounts and special offers on a wide range of services from AIM’s business service partners, saving you time and money on high-quality solutions tailored to your business needs

Become an Elite AIM Member today!

Get the most premium services in the industry with just the click of a button. Schedule a consultation with AIM today.

Schedule A Consultation