The AIM Blog

While economists have assumed that business spending won’t increase past early 2020 levels until at least next year, the renewed consumer optimism should help drive business confidence.

Brad's view on the importance of diversity and inclusion for the benefit of our world is inspirational.

To counter the financial burden of this impact and rather than find ways to bolster subscriptions, Netflix is seeking to energize its brand with a completely new and uncharacteristic offering close to the promo industry.

Customers today are driven by logic more than they ever have been. They are smart, tested, and cautious. So, the more logical the outcome, the higher the likelihood of doing business.

Exceptional customer experiences are nearly impossible to measure because they vary greatly. The most important consideration is an adaptation to the customer’s needs.

While Chinese tariffs decrease, the cost of doing business in China continues to rise leading to increased manufacturing demands in other areas of the world.

Tech fatigue, like any other form of induced fatigue, is physical and mental strain brought on by the overuse of technology-specific resources. It impacts our mental and emotional health and creates hostility toward tech mediums.

Katie Taylor approaches the challenge of creating industry diversity with great enthusiasm and an opportunistic attitude.

With many states decreasing their COVID restrictions and with the vaccination rate of American’s continuing to rise, the industry is primed for growth in the year ahead.

All leads aren’t created equally! Learn about the 3 main categories for qualifying leads and why this process is so important for converting leads to customers.