Fake Commutes and New Work-Life Balance

Learn about some of the major changes in work-life balance that took place in the past year, and get a few creative tips to find your balance – including the new concept of the “fake commute.”

The Humble Phone Call: A Triumphant Return

For business communication, not much beats a classic phone call. Though traditional calling has declined in popularity in recent years, it’s now making a comeback – find out why and learn how to pick the right communication method for your needs.
Business    Community    Sales

Credit Starved Small Business

Those disregarded most by banking institutions are between $100,000 and $1 million of annual revenue. While the evidence suggests that these are companies most in need and with the best reputation for maintaining positive growth even during adverse times.

Sensory Deprivation: A Case Study

It’s often said that promotional products are the only advertising medium that appeals to all five senses. In this blog, we explore what that really means and why it’s so important.
Business    Marketing    Sales

Recovery Solutions for Distributors

Small businesses everywhere, including distributors, have taken a hit during the COVID-19 economy. AIM wants to help you recover and thrive.

High-Touch Marketing

High-touch marketing involves thoughtful, targeted messaging tailored to individual customers – and it’s proven to help retain clients. Learn how high touch can be done in an increasingly “touchless” world.

Marketability in an Unfamiliar Environment

Our marketability, just like that of major brands, has to do with the connection to our clients. AIM discusses the best marketing strategies in a changed environment.

Can Your Order Management System Do This?

Getting the most from your order management system can be crucial to your success.

Home Runs with the Right Team

The dynamic AIM Smarter community is extending a helping hand, one idea at a time. Learn how being part of a team can make all the difference.

Social Media for Small Business – LinkedIn

Get to know LinkedIn, the top professional social network, and start using it build connections and client loyalty in the final installment of our 3-part blog series.